Understanding Campaigns in Virtuous

Building effective Campaigns in Virtuous CRM is essential for driving Donor Engagement and tracking outcomes. Success comes not only from events and other initiatives you all use to reach donors, but also from structuring campaigns properly within the CRM. A clear understanding of Virtuous Campaign elements—like Campaign Communications, Segments, and Segmentation—empowers teams to track Giving performance. 

To guide you through every component, the Virtuous Training Team has developed an infographic with actionable examples, ensuring your Campaigns align with both strategic goals and data-driven insights.

Click here to download and save this infographic (or even print it, if that's your style), so you can have it handy whenever you need it. 

Remember, if you want to do a deep dive into Campaigns, you can always check out the Virtuous Academy for video tutorials and support. Click here to be directed to the video resources in Virtuous Academy.