If you missed the live Training Deep Dive webinar, check out the full recording down below. In this session, Matt Bailey and Amy Vitulli walk through utilizing Virtuous tools to optimize your email marketing strategy.
To review the upcoming Training Deep Dive sessions and register, check out this Support Article.
Session Highlights:
03:11 - 06:22: Overview of Email Marketing Training
06:22 - 10:24: Basic Email Marketing Terminology
10:24 - 22:55: Email Groups vs. Email Lists
22:55 - 27:27: Understanding Segmentation Filters and Queries
27:27 - 33:26: Email List Selection and Connection to Segments
33:26 - 36:58: Honoring Subscribes and Unsubscribes in Email Lists
36:58 - 38:51: Building Queries for Email Communications
38:51 - 40:23: Importance of Segmentation
40:23 - 42:32: Unsubscribing and Removal from Email Lists
42:32 - 44:57: Email Builder Options
44:57 - 47:35: Subscription Preferences and Unsubscribing
47:35 - 59:27: Resubscribing and Lead Forms