If you missed the live Training Deep Dive webinar, check out the full recording down below. In this session, Tanya Valencia and Amy Vitulli walk through utilizing the Virtuous Campaign Structure in a holistic manner to maximize data tracked.
To review the upcoming Live Product Training schedule and register, check out this Support Article.
Session Highlights
02:10 - 08:28: The Importance of Campaign Structure
08:28 - 13:03: Understanding Campaign Communications
13:03 - 22:44: Approach to Campaigns and Communications
22:44 - 29:16: Exploring Segments Within Communications
29:16 - 34:11: Clarifying Segmentation and Segments
34:11 - 39:41: Tracking and Reporting Fundraising Activities
39:41 - 42:30: Modifying Workflows for Events
42:30 - 47:10: Naming Conventions for Segments
47:10 - 49:57: Tracking Major Donors and Gala Events
49:57 - 53:18: Segmentation for Staff and Board Members
53:18 - 59:05: Flexibility and Best Practices in Campaigns
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