The Campaign Summary Report can provide data on:
- This will show all giving to that campaign even if the gift happend outside of the specified time frame. The timeframe is only to identify that the campaign was active at that time. OR
- This will show all giving to all campaigns active during the time period selected
The summary-level data provides a breakdown of funds raised by Communication. (To see detailed information that drills down to the Segment level, select the Campaign Giving report instead.)
The data included in this report can help fundraisers understand which Communications and/or Channels may be most effective, and provide benchmarks for setting future fundraising goals.